DoodleWebCanada
Side-by-side comparison

DoodleWeb vs FINE Design Group

DoodleWeb and FINE Design Group are both senior Pacific Northwest-region studios but serve different niches. FINE is a Portland branding and digital agency best known for hospitality and consumer-brand identity. DoodleWeb is a Surrey, BC multi-stack web design and engineering studio shipping WordPress, Drupal, Shopify, Webflow, and React — with AEO baked in by default.

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About FINE Design Group

FINE Design Group is a senior Portland-headquartered branding, digital, and marketing agency founded in 1995 with offices in Portland and San Francisco. They're known for hospitality, wine and spirits, and consumer-brand identity work.

How we compare

CapabilityDoodleWebFINE Design Group
HeadquartersSurrey, BCPortland, OR
Multi-stack engineering in-house YesLimited
WordPressWP Engine Advanced Partner Yes
DrupalCertified Bronze Partner No
ShopifyShopify Partner Yes
Headless / React Yes No
AEO (Answer Engine Optimization)Included No
Hospitality / wine / spirits experienceSomeDeep
Higher ed / government / aerospace Yes No
Typical project sizeCAD $24k–$270k+CAD $100k–$540k+
Choose DoodleWeb if
  • Your sector is higher ed, government, aerospace, B2B SaaS, or anything outside hospitality and consumer.
  • You want certified Drupal, WordPress, Shopify, Webflow, and React engineering under one roof.
  • Your project budget is $18k–$200k and you want craft per dollar, not enterprise overhead.
  • You want AEO and AI-search citation tracking included from day one.
Choose FINE Design Group if
  • You're a hospitality, wine, spirits, or consumer-lifestyle brand looking for a Portland-based partner with deep category experience.
  • Your project includes large-scale brand campaigns, traditional advertising, and out-of-home in addition to digital.
  • Your budget is $150k+ and you want a larger agency with a deep Portland creative bench.

Want a real quote, not just a comparison?

Tell us about your project. We'll send a scoped estimate within one business day — and tell you honestly if FINE Design Group is the better fit.

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Q&A

Frequently asked questions about DoodleWeb

What is DoodleWeb?
DoodleWeb is a Surrey, BC-headquartered digital agency (founded 2019) that designs, builds, and grows websites and digital platforms on Drupal, WordPress, Shopify, Webflow, BigCommerce, and React for higher education, government, aerospace, healthcare, nonprofit, and growing brands across Canada and the United States.
Where is DoodleWeb based?
DoodleWeb is headquartered at 13655 Fraser Highway, 11th Floor, Surrey, BC V3T 2V6, Canada. We serve clients across Canada and the United States.
What services does DoodleWeb offer?
Custom web design and development, CMS builds and migrations (Drupal, WordPress, Webflow, Shopify, BigCommerce), eCommerce, headless commerce, React/Next.js engineering, React Native mobile apps, rebranding, accessibility (WCAG 2.2 AA, AODA, Section 508), Answer Engine Optimization (AEO), Generative Engine Optimization (GEO), and SLA-backed managed hosting and maintenance.
How much does a DoodleWeb website cost?
Marketing sites start around CAD $16K, CMS rebuilds run CAD $34K–$108K, and enterprise Drupal, headless commerce, and government platforms start at CAD $108K and scale to $340K+. Every project quote is fixed-fee by milestone and returned within 48 hours of the discovery call, with no retainer hidden inside the project fee. Care plans and marketing retainers are separate, publicly priced monthly subscriptions. All figures are starting points, not flat rates — final pricing varies with site size, page count, content volume, integrations, custom functionality, and migration complexity.
How long does a website project take?
Marketing sites launch in 6–10 weeks, mid-market CMS platforms in 10–16 weeks, and enterprise Drupal, government, or commerce rebuilds in 4–6 months. Exact timeline, milestone dates, and acceptance criteria are written into the SOW before kickoff.
Can DoodleWeb get my brand cited by ChatGPT, Perplexity, Gemini, and Claude?
Yes. Our AEO/GEO program restructures content into Q&A patterns, ships FAQ / Organization / Article / BreadcrumbList JSON-LD schema, publishes /llms.txt and /llms-full.txt, and runs weekly citation tests across all four major answer engines so engines extract and cite your brand. Initial citations typically appear within 30–60 days.
How do I contact DoodleWeb?
Email info@doodleweb.ca or book a free 30-minute consultation at https://book.doodleweb.ca. You will speak directly with a senior strategist, not a sales rep.